Factors affecting entrepreneurial opportunity recognition and exploitation in the context of the Iranian agriculture sector

Document Type : Research Paper

Authors

Department of Agricultural Extension and Education, School of Agriculture, Shiraz University, Shiraz, I. R. Iran

Abstract

The agricultural entrepreneurial process in developing countries is one of the most understudied issues in entrepreneurship research. Opportunity recognition and opportunity exploitation as two considerable components of the entrepreneurial process are among the most important abilities of successful entrepreneurs. Factors influencing opportunity recognition and opportunity exploitation in the Iranian agriculture sector was the aim of this study. The survey research method was used to collect data from a sample of 246 awarded agricultural entrepreneurs (N= 721), selected by Iran’s Ministry of Cooperatives Labor and Social Welfare, through proportionate stratified random sampling. Data were collected using a questionnaire and were analyzed using R software. The face validity of the questionnaire was confirmed by a panel of experts from the School of Agriculture, Shiraz University and the reliability was examined using Cronbach’s alpha through a pilot test. Independent variables were considered according to a sector-specific perspective, including social media networks, the success and failure of prior businesses, and environmental uncertainty. The findings showed that social media networks have positive effects on opportunity recognition and exploitation alike. The prior successful business also influenced opportunity recognition and recognition positively. The influence of prior failed business on opportunity recognition was positive, while its effect on opportunity exploitation was not significant. The effect of environmental uncertainty on two dependent variables was vice versa, a positive effect on opportunity recognition and a negative effect on opportunity exploitation. The results of this study indicated that the factors may not have a similar effect on opportunity recognition and exploitation.

Keywords

Article Title [Persian]

عوامل مؤثر بر تشخیص فرصت کارآفرینانه و بهره‌برداری از آن در بخش کشاورزی ایران

Authors [Persian]

  • احسان معصومی
  • کورش رضائی‌مقدم
گروه ترویج و آموزش کشاورزی، دانشکده کشاورزی، دانشگاه شیراز، شیراز، ج. ا. ایران
Abstract [Persian]

فرآیند کارآفرینانه کشاورزی در کشورهای درحال‌توسعه یکی از موضوعاتی است که در پژوهش‌های کارآفرینی نادیده گرفته شده‌ است. تشخیص فرصت و بهره‌برداری از آن به‌عنوان دو جزء مهم از فرآیند کارآفرینانه، از مهم‌ترین توانایی‌های کارآفرینان موفق محسوب می‌شود. هدف این پژوهش، تعیین عوامل مؤثر بر تشخیص فرصت‌های کارآفرینانه و بهره‌برداری از این فرصت‌ها در بخش کشاورزی ایران بود. در این راستا، نمونه‌ای 246 نفری (N=721) از طریق نمونه‌گیری تصادفی طبقه‌ای متناسب انتخاب شد. داده‌ها با پرسشنامه جمع‌آوری شد و با استفاده نرم‌افزار R مورد تحلیل قرار گرفت. روایی صوری پرسشنامه به‌وسیله اساتید صاحب‌نظر در دانشکده کشاورزی دانشگاه شیراز و پایایی آن از طریق ضریب آلفای کرونباخ در مطالعه‌ای پیشگام مورد تأیید قرار گرفت. نتایج نشان داد که متغیرهای مستقل اثر متفاوتی بر روی متغیرهای وابسته دارند. متغیرهای مستقل عبارت از شبکه‌های رسانه‌ای اجتماعی، موفقیت و شکست کسب‌وکارهای قبلی و عدم قطعیت محیطی بر اساس ویژگی‌های بخش کشاورزی مورد ملاحظه قرار گرفتند. یافته‌ها نشان داد که شبکه‌های رسانه‌ای اجتماعی اثری مثبت بر تشخیص فرصت و بهره‌برداری از آن دارند. اثر شکست کسب‌وکارهای قبلی بر تشخیص فرصت مثبت بود، درحالی‌که اثر آن بر بهره‌برداری از فرصت معنی‌دار نبود. عدم قطعیت محیطی بر دو متغیر وابسته، اثرهای معکوس داشت؛ اثر آن بر تشخیص فرصت، مثبت و بر بهره‌برداری از فرصت منفی بود. نتایج این مطالعه نشان داد که متغیرهای مستقل ممکن است اثرهای مشابهی بر تشخیص فرصت و بهره‌برداری از آن نداشته باشند.

Keywords [Persian]

  • فرآیند کارآفرینانه کشاورزی
  • بخش کشاورزی ایران
  • بهره‌برداری از فرصت
  • تشخیص فرصت

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Iran Agricultural Research
Volume 40, Issue 1
April 2021
Pages 19-36

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